• TOO GOOD TO BE PROTEIN BARS: Treat yourself to the Frosted & Fabulous Variety Pack! Enjoy sweet, dreamy flavors like Strawberry Shorty Got Cake, Shake It Bake It, Birthday Cake It, and Daydreaming About Donuts. Each soft, chewy bar delivers indulgent frosting flavor with plant-based goodness, creating feel-good snacks that taste like dessert but fit your better-for-you lifestyle.
• REAL INGREDIENTS YOU CAN PRONOUNCE: Indulgent nutrition means eating great-tasting foods made with simple ingredients you can actually pronounce. Our simple, plant based ingredients allow us to dream up healthy indulgences that are vegan, dairy free, soy free, gluten free, non GMO, and free of sugar alcohols. We make it our job to do the work for you, so you spend more time enjoying what’s under the wrapper rather than trying to figure out what’s in it.
• ENJOY GUILT-FREE INDULGENCE: Dive into the decadence with our Frosted & Fabulous Variety Pack crafted with straightforward ingredients—Almonds, Cassava, Pea Protein, no gluten, dairy, soy, GMOs, or sugar alcohols. Every 190-calorie bar is stacked with 12g of plant protein and 10–11g of fiber, providing a satisfying and nutritious experience. This plant-powered snack offers pure indulgence with a clean label for a healthy lifestyle! Enjoy guilt-free pleasure in every bite.
• SNACK ANYTIME, ANYWHERE: Designed for busy lives and sweet cravings alike, TRUBAR Vegan Protein Bars are the perfect grab-and-go protein snacks. Each plant-based, gluten-free bar delivers dessert-inspired flavor with clean ingredients and plant-based goodness. With the Frosted & Fabulous Variety Pack, you’ll always have a flavor to satisfy your craving—anytime, anywhere.
• INDULGENT TASTE INSPIRED BY WOMEN: TRUBAR's Protein Bars are not just crafted with her in mind; they are crafted by her. We asked women what they wanted, and they told us: flavors that make their taste buds tingle, simple ingredients that fuel them forward, and values that keep them strong. Indulgent Nutrition combines amazing taste with clean ingredients so that she finally has something she feels proud to eat and proud to share. (P.S. Men and kids also love TRUBAR, too!)